Josie Says...

Adapt and Thrive: Managing Change

'It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change' - Charles Darwin

It's a scary time and there is a lot of uncertainty for many businesses, but using your time to build resilience and productively prepare for the changing economy will give your business the best chance of survival. Businesses that can pivot, spot opportunities, streamline, focus and that really understand their customers are the ones that are giving themselves the best chance to not only survive but thrive.


There is no doubt that the coronavirus pandemic has impacted every business large or small since December 2019. This incredibly difficult time in history forced businesses around the world to rapidly learn and adapt to significant change. For those who were successful in adapting, many factors such as technology, diversification, and the pre-existing business relationships have impacted their survival rates. Education has been key to businesses learning to adapt and thrive, encouraging employees to rapidly learn new skills, develop new mindsets and build new relationships without the knowledge of past experience.

Case Study 1: Rocket Station

The 500+ strong virtual assistant agency, Rocket Station earned a tremendous amount of new business as a result of the pandemic lockdowns.

Sharing his tips to adapting and thriving as a result of change, CEO Robert Nickell identifies his top tips to implement a workforce, unique ways to adapt, 

  1. Identify quantifiable KPIs to track and improve performance of employees

Since the pandemic began easing due to the vaccine rollout programmes, many businesses in the UK and around the world have continued to follow their adaptive working methods for the future with many companies realising that a remote workforce works better for them, their employees and the environment.


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